SINGAPORE, June 14, 2024 /PRNewswire/ — Xtend, a leading AI-powered marketing and analytics company, announced the launch of a comprehensive suite of products designed to significantly improve conversions in the critical lower marketing funnel. By leveraging advanced data analytics and cutting-edge AI strategies, Xtend enables businesses in e-commerce, fintech, travel and beyond to unlock their full marketing potential and achieve significant growth.
In today’s digital landscape, customer acquisition costs are skyrocketing, making it critical for businesses to retain and maintain the engagement of existing app users. A recent study by QuanticMind found that e-commerce retailers using AI-powered advertising saw an average 20% increase in revenue and a remarkable 10% reduction in cost per acquisition. Additionally, mobile commerce is poised for explosive growth, with mobile spending expected to account for 43.4% of all retail spending by 2026. However, the challenge remains: the average mobile app loses 77 % of its users in the first three days following its creation. -facility.
The Xtend suite of AI-powered products addresses these challenges head on. X-core helps businesses win back inactive customers and attract high-potential buyers with personalized campaigns based on data analysis. This increases customer lifetime value and provides valuable insights for future strategies. X-ShopConnect provides a contextual environment for e-commerce partners to increase order frequency and connect with ready-to-buy consumers using personalized recommendations, targeted user acquisition and innovative features which stimulate orders and increase traffic. X-pand focuses on cross-promotion and growth in new categories and services offered to customers. Through AI-powered ad extension solutions, it connects retailers with engaged consumers through personalized ad experiences and targeted audience acquisition to drive traffic and increase engagement rates. Xtend’s Data Labs complement the offering by providing in-depth data analysis and strategic marketing advice, ensuring profitable campaigns for all business partners.
Karam MalhotraCEO of Xtend, said: “We are proud to be at the forefront of AI-powered advertising solutions that are revolutionizing the way businesses connect with their target audiences. Xtend was designed to extend the capabilities of some of the largest performance-driven companies. around the world and drive difficult conversions in the marketing funnel. We are constantly innovating and leveraging AI and deep machine learning as a core part of our technology to create valuable customer journeys. Xtend’s robust algorithms generate approximately 10 million buyers per month, responding to diverse acquisitions. , re-engagement and upselling.”
Xtend is actively exploring new AI-based services to further expand its offering and is seeking partnerships to accelerate go-to-market strategies. They are also leveraging their AI expertise to examine new applications in the financial sector and beyond, extending their reach to a wider range of verticals with many use cases.
About Xtend
Xtend is at the forefront of digital marketing technology, offering bespoke AI-driven algorithms designed to enhance creative strategies, precise targeting and traffic growth. Our innovative solutions are designed to optimize user conversions in the dynamic landscapes of the e-commerce, fintech and travel industries.
With a collaborative network of more than 50 of the most influential e-commerce companies, Xtend’s global presence extends to 127 countries, serving a diverse customer base. Our robust algorithms help generate approximately 10 million buyers each month, serving a variety of needs including acquiring new buyers, re-engaging dormant buyers, targeting category-specific buyers, and facilitating upselling existing users.
For more information on how Xtend can improve your digital marketing campaigns, visit us at http://xtend.com/
