In formats like elsewhere, AI can be used in many ways, some rightly, some not, some speciously (as in the latest American edition of Big brother), some for a specific reason. If Pigs could talkby Snowman Productions, distributed by Seven.One Studio International and broadcast on ARD/NDR (Germany), DR (Denmark), RTS (Switzerland), NRK (Norway), SVT (Sweden), not only has a correct use of AI, but even “ethical”.
This groundbreaking documentary (I almost never use that adjective, but here it’s necessary) unveils the language of pigs using AI, revealing the hidden emotions and ethics of pig farming. In March 2024, using advanced AI technology, a group of scientists were able to translate the grunts, squeaks and snorts of pigs into human language. They were finally able to understand what the pigs were saying to humans and to each other.
In the documentary, this revolutionary technology goes even further as a team of researchers is, for the first time, sent to decode pig communications in real-world contexts. Together, they collect more than 15,000 audio recordings of pig speech from organic, free-range and mass-produced farms – and truckloads of pigs. They then submit to a blind test to interpret the recordings, without knowing their origins. In total, 19 distinct emotional expressions of the pig were identified.
What is shocking and ethical is hearing the pigs “talk” as they are taken to the slaughterhouse, terribly aware of what will happen to them. Indeed, If pigs could talk exposes the realities of pork production and challenges viewers to rethink their perceptions and ethics when it comes to animal welfare…
To read the two other articles on the French prime time format and a one-man-how adaptation, go to Espresso
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This groundbreaking documentary (I almost never use that adjective, but here it’s necessary) unveils the language of pigs using AI, revealing the hidden emotions and ethics of pig farming. In March 2024, using advanced AI technology, a group of scientists were able to translate the grunts, squeaks and snorts of pigs into human language. They were finally able to understand what the pigs were saying to humans and to each other.
In the documentary, this revolutionary technology goes even further as a team of researchers is, for the first time, sent to decode pig communications in real-world contexts. Together, they collect more than 15,000 audio recordings of pig speech from organic, free-range and mass-produced farms – and truckloads of pigs. They then submit to a blind test to interpret the recordings, without knowing their origins. In total, 19 distinct emotional expressions of the pig were identified.
What is shocking and ethical is hearing the pigs “talk” as they are taken to the slaughterhouse, terribly aware of what will happen to them. Indeed, If pigs could talk exposes the realities of pork production and challenges viewers to rethink their perceptions and ethics when it comes to animal welfare…
To read the two other articles on the French prime time format and a one-man-how adaptation, go to Espresso
SUBSCRIBE TO the world’s most followed independent FREE NEWSLETTER to receive weekly updates on FORMATS, MARKETS AND TRENDS around the world by clicking here: Subscribe