Browsing: Artificial intelligence

Travel And Tour WorldPersado clients recognized for their effective use of generative AI in marketingPersado, the motivational artificial intelligence company, unveiled multinational retailer Marks & Spencer…

afaqs!How are marketers embracing the ambiguity and challenges of AI?Industry executives talk about the different ways they are integrating AI to solve everyday marketing problems..for 19…

The essential AI increases productivity. Generative AI allows marketers to improve efficiency rather than replace human effort, by focusing on productivity tools.Improve audience targeting. Generative AI…

The essentialAI scalability is vital. Effective AI-driven marketing requires scalable platforms to manage complex, multi-channel customer journeys.Ethics and data are crucial. Establishing ethical guidelines and access…

Research of Temasek, Google and Bain forecast the continued growth of Southeast Asia’s (SEA) booming digital economy, which remains on track to reach $100 billion in…

Wouldn’t it be great to have more women working in technology and AI? No, not like that… Women of Web3’s Lauren Ingram looks at what the…

In a constantly evolving marketing landscape, one technology is emerging as the potential pivot: the AI ​​generation. Known for helping businesses go further, faster and more…

A series of AI-generated images promoting Alex Garland’s new dystopian film Civil War has angered the internet, sparking new concerns about the role of technology in…

The essentialPrepare for change. The decline in volume of traditional search engines due to AI and chatbots requires innovation in advertising strategies.Adaptable strategies. Marketers need to…

The use of AI in marketing has changed the way businesses communicate with their customers. It provides personalized customer experiences and can automate repetitive tasks. According…