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In this special episode of Marketing Vanguard recorded live during Brandweek 2024 in Phoenix, Arizona, host Jenny Rooney moderates a thought-provoking debate between David Lee, creative…
Brands have gone AI crazy over the past year, as they increasingly embrace the growing number of tools available to ease mundane tasks throughout the creative…
Take a quick look at the latest securitiesand you would be forgiven for thinking that the generative artificial intelligence the bubble bursts, because Wall Streetat least.…
Generative AI is only as good as the data it is trained on. And in today’s privacy-centric world, the most valuable data lies in the first-party…
For all job discussions AI should replace (this is 85 millionaccording to the World Economic Forum), it is also expected to create some 97 million new…
As the breathless excitement around how brands can theoretically use generative AI shifts to marketers discovering real-world use cases for the technology, like improving customer experiences…