SoftServe, a global IT consulting and digital services company, is set to showcase its latest Generative AI (Gen AI) technologies at the upcoming Money20/20 Asia conference.
The event, scheduled for April 23-25 in Bangkok, Thailand, will highlight innovative applications of Gen AI designed to improve efficiency and customer service in the banking, financial services and insurance (BFSI) industries.
During the conference, attendees will have the opportunity to explore three new solutions integrated with the AI generation: the updated Jade 2.0 digital avatar, a co-pilot for wealth management, and an image and content creation tool. video for digital marketing campaigns.
Jade 2.0 is an advanced digital assistant, built on SoftServe’s GAIDEX platform, that offers enhanced customization and interaction capabilities, making financial planning more intuitive and user-friendly.
Jade 2.0 virtual assistant created with SoftServe GAIDEX
Meanwhile, the Gen AI co-pilot for wealth management aims to strengthen client relationships by enabling more personalized investment advice and reducing administrative workloads for relationship managers.
Additionally, SoftServe will showcase its Gen AI image and video generator, which streamlines the creation of digital marketing materials, enabling faster campaign development and more personalized content across different platforms.
Different personas created using SoftServe’s Gen AI image and video generator for digital marketing campaigns
These tools are part of Software server‘s broader strategy leverages Generation AI to advance the capabilities of the BFSI sector, with the aim of strengthening market leadership and anticipating industry trends.
Dipen Mehta
“These next-generation AI-powered solutions are more than just tools – they are part of our strategic partnership with BFSI leaders. Together, SoftServe is exploring uncharted territories in these sectors, using Generation AI to propel clients toward market leadership by proactively anticipating market trends and setting new benchmarks in financial intelligence. SoftServe forges credible, leading alliances to keep its customers at the forefront of the BFSI revolution.
said Dipen Mehta, Head of BFSI, APAC.
Visit Software server at booth #1009 during Money20/20 Asia.
