IMD’s expertise and reputation in the field of digital transformation and AI has been further strengthened with the launch of the TONOMUS Global Center for Digital and AI Transformation.
IMD has received a grant from TONOMUS, NEOM’s subsidiary specializing in cognitive technologies and digital infrastructures. This grant will foster innovation by funding new independent research, building on the work carried out by IMD in this essential sector over the last decade.
The mission of the TONOMUS Global Center for Digital and AI Transformation is to conduct academic research and reflect on the potential of digital transformation and AI to inspire a more prosperous, sustainable and inclusive world. By combining IMD’s Global Center for Digital Business Transformation and its Artificial Intelligence Initiative, the TONOMUS Global Center for Digital and AI Transformation will focus on analyzing the latest technology trends impacting business and society and help navigate the challenging organizational dynamics required for digital transformation and AI.
The Center’s primary objective is to ensure responsible and sustainable implementation of digital and AI technologies. In addition, the Center will develop strategies to adapt people, resources, processes, and organizational culture to embrace digital and AI innovations, as well as how to anchor digital and AI to support continued performance.
The Center is headed by IMD’s professor of strategy and digital technology, Michael Wadewho has published 10 books and over 100 articles and case studies on the subject. The Center is overseen by an Advisory Board, consisting of three representatives from TONOMUS and IMD.
Wade, who also holds the TONOMUS Chair in Digital Business Transformation, said: “This collaboration exemplifies our commitment to driving meaningful change in the digital and AI landscape. With the support of TONOMUS, we are poised to freely and independently advance our groundbreaking research and develop transformative strategies that will shape the future of business and society.”
Joseph Bradley, CEO of TONOMUS, said: “With the support, expertise and vision of TONOMUS, and the leadership and ingenuity of IMD in the field of digital transformation and AI, the center will serve as a hub for cutting-edge research and solutions that address global challenges and drive sustainable growth. I am delighted to announce this collaboration between brilliant minds and pioneering technologies that will enable us to shape a better future and transform the lives of people around the world.”
TONOMUS provides a complete, end-to-end cognitive technology ecosystem for NEOM. By harnessing the power of AI, IoT, and blockchain, the company brings cognitive cities to life by pushing the boundaries of knowledge and innovation. NEOM is Saudi Arabia’s future land in Tabuk, an urban area built on the foundations of digital and sustainability, with the ambition to redefine quality of life, business, and conservation.
