We will begin AI training at Meta using public content shared by adults on Facebook and Instagram in the UK over the coming months. This means our generative AI models will reflect British culture, history and language, and UK businesses and institutions will be able to use the latest technologies. We’re building AI at Meta to reflect diverse communities around the world and we look forward to launching it in more countries and languages later this year.
Since halting training of our generative AI models in the UK to respond to regulatory feedback, we have engaged in positive dialogue with the Information Commissioner’s Office (ICO) and welcome the constructive approach taken by the ICO throughout these discussions. This clarity and certainty will help us introduce AI at Meta products to the UK much sooner. We welcome the ICO’s guidance supporting Meta’s implementation of the ‘legitimate interests’ legal basis, which can provide a valid legal basis for using certain first-party data to train AI models generative tools for our AI features and experiences at Meta.
Additional transparency
We don’t use people’s private messages with their friends and family to train AI at Meta, and we don’t use information from accounts of people in the UK under the age of 18 . We will use public information, such as public posts and comments. , or public photos and captions – from adult user accounts on Instagram and Facebook to improve generative AI models for our AI at Meta features and experiences, including for people in the UK.
From next week, UK-based adults who use Facebook and Instagram will start receiving in-app notifications to explain what we do, including how they can access an opt-out form at any time for object to their data being used to train our users. generative AI models. We will not contact people who have already objected as we will continue to honor their choice.
Although our initial approach was more transparent than our industry counterparts, we have incorporated feedback from the ICO to make our objection form even simpler, more visible and easier to find. We will honor all objection forms already received, as well as newly submitted objection forms.
