Artificial intelligence in the marketing market
LOS ANGELES, USA- “The global market size of artificial intelligence in marketing is expected to be worth US$2.4 billion in 2024 and is expected to reach a valuation of US$5.8 billion by the end of 2032, mainly due to growing demand from the sector. Information and technology sectors. The market is expected to grow at a CAGR of 24.7% from 2024 to 2032.”
The latest research report on the global Artificial Intelligence in Marketing market has been carried out across a variety of industries in various regions to provide a report containing data exceeding more than 120 pages. This study covers the following key players: (LexisNexis, IBM Corporation, Kira Systems, ROSS Intelligence).
IBI presents new research on “Artificial Intelligence in Marketing Market” covering micro level of analysis by competitors and key business segments (2024-2032). Market research plays a crucial role in the artificial intelligence in marketing sector, providing valuable insights into industry trends, customer preferences, and competitive landscapes. Through comprehensive market research, businesses can identify emerging opportunities and understand customer needs.
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📚 Definitions
Artificial intelligence in marketing market involves the application of artificial intelligence (AI) technologies such as machine learning, data analytics, and natural language processing in marketing and advertising activities. This market encompasses the development and deployment of AI-based marketing solutions and tools that enable organizations to automate and optimize various aspects of marketing strategy, campaign management, customer segmentation, from personalization, content generation, lead scoring and predictive analytics. By leveraging AI in marketing, organizations can improve customer targeting, engagement and conversion rates, optimize marketing spend and ROI, and gain actionable insights from large quantities of data, thereby improving marketing effectiveness and competitiveness in the digital age.
📚 Key segments
by type
◘ Legal research and analysis
◘ Contract review
◘ Electronic discovery
◘ Others
by applications
◘ Law firms
◘ Corporate Legal Departments
◘ Government
◘ Others
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📚 Market drivers
The adoption of artificial intelligence in marketing is driven by the need for businesses to improve customer engagement, personalization and ROI in an increasingly competitive and data-driven environment. Traditional marketing methods often rely on manual segmentation, targeting, and campaign optimization, leading to inefficiencies and suboptimal results.
📚 Market Trends
Market trends indicate increasing adoption of AI-driven marketing solutions that leverage machine learning algorithms to analyze customer data, predict purchasing behavior, and deliver targeted content and offers across different channels. These solutions enable marketers to improve customer segmentation, optimize ad targeting, and measure campaign performance in real-time, improving return on investment (ROI) and customer satisfaction.
📚 Opportunities
AI in marketing provides opportunities for personalized recommendations, predictive analytics, and campaign optimization to enable organizations to deliver more relevant and impactful marketing messages to their audiences. With increasing competition for attention and the rise of digital channels and platforms, AI is enabling marketers to optimize their marketing spend, improve ROI, and create more meaningful connections with customers. customers, thereby driving adoption and market growth.
📚 Qualitative data: includes factors affecting or influencing market dynamics and growth. To list certain names in related sections
• Industry overview
• Driving growth of the global artificial intelligence in marketing market
• Global market trend of artificial intelligence in marketing
• Artificial intelligence in marketing market opportunity
• Market Entropy** (specially designed to highlight market aggressiveness)
• Landscape and forecast
• Porter Five Model
Regional and country specific custom reports for the following areas.
◘ North America: United States, Canada and Mexico.
◘ South and Central America: Argentina, Chile and Brazil.
◘ Middle East and Africa: Saudi Arabia, United Arab Emirates, Turkey, Egypt and South Africa.
◘ Europe: United Kingdom, France, Italy, Germany, Spain and Russia.
◘ Asia-Pacific: India, China, Japan, South Korea, Indonesia, Singapore and Australia.
Why buy this report?
➞Market Size Forecast: The report has provided accurate and accurate estimates of the global Artificial Intelligence in Marketing market size in terms of value and volume.
➞Market Trend Analysis: Here, the report has shed light on the upcoming trends and developments that are expected to impact the growth of the artificial intelligence in marketing market.
➞Future Outlook: Analysts have focused on the growth opportunities that may prove beneficial for market players to gain a foothold in the artificial intelligence in marketing market.
➞Segmental Analysis: Exclusive analysis of product type, application and end user segments is provided in this unit of the report.
➞Regional Analysis: This section explores the growth opportunities in key regions and countries, which will help market players focus on potential regions.
➞Competitive Vendor Analysis: The report focused on the strategies considered by the market players to gain a major share in the global artificial intelligence in marketing market. This will help competitors gain an overview of the competitive landscape in order to make sound business decisions.
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📚 Some of the points covered in the global Artificial Intelligence in Marketing market research report are:
CHAPTER 1. Industry Overview of Artificial Intelligence in Marketing Market
CHAPTER 2. Research approach
CHAPTER 3. Market dynamics and competitive analysis
CHAPTER 4. Artificial Intelligence in Marketing Market by Type
CHAPTER 5. Artificial intelligence in the app marketing market
CHAPTER 6. Artificial Intelligence in End-User Marketing Market
CHAPTER 7. Artificial Intelligence in Marketing Market by Bit Size
CHAPTER 8. Artificial Intelligence in North America Marketing Market by Country
CHAPTER 9. European artificial intelligence in the marketing market by country
CHAPTER 10. Asia Pacific Artificial Intelligence Marketing Market by Country
CHAPTER 11. Artificial intelligence in the Latin America marketing market by country
CHAPTER 12. Artificial Intelligence in Middle East and Africa Marketing Market by Country
CHAPTER 13. Analysis of artificial intelligence players in the marketing market
CHAPTER 14. Company profile
**Linkedin Trends Report*
Artificial Intelligence and Machine Learning Market –https://www.linkedin.com/pulse/artificial-intelligence-machine-learning-market-size-u7skf/
AI Interview Software Market – https://www.linkedin.com/pulse/ai-interview-software-market-research-report-2024-ib-market-updates-xirpf/
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