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The size of the potential financial windfall is unclear, but the negotiations involved AI companies selling premium subscriptions to their services through Apple Intelligence, the report said. Photo: Bloomberg
Facebook parent Meta Platforms discussed integrating Meta’s generative AI model into Apple Inc’s recently announced AI system for iPhone, The Wall Street Journal reported on Sunday.
Besides Google and Meta, AI startups Anthropic and Perplexity are also in discussions with Apple to bring their generative AI to Apple Intelligence, the Journal reported, citing people familiar with the matter.
Apple, Meta, Perplexity and Anthropic did not immediately respond to requests for comment outside of business hours.
The discussions are not finalized and could fail, the Journal reports, adding that the deals with Apple would help AI companies gain wider distribution of their products.
The size of the potential financial windfall is unclear, but the negotiations involved AI companies selling premium subscriptions to their services through Apple Intelligence, the report said.
The iPhone maker this month announced a long-awaited AI strategy, saying it would integrate new Apple Intelligence technology into its suite of apps, including Siri, and bring the Microsoft-backed OpenAI ChatGPT chatbot to its devices.
First publication: June 23, 2024 | 5:05 p.m. STI
