The Triangle Chapter of the American Marketing Association (AMA) presents its Annual CMO Panelon Thursday May 23, 2024 in the evening.
The panel will feature CMOs from across the Triangle, who will offer an in-depth exploration of the transformative role of artificial intelligence (AI) in marketing.
The event takes place on the SAS campus from 5:30 p.m. to 7:30 p.m. and is sponsored by NC State Poole College of Management.
“This annual CMO panel is our biggest event of the year,” said Hayden Sherwood, president of AMA Triangle. “We are excited to hear from a panel of talented marketers about AI and its impact on current and future marketing trends.
Moderated by Peter Mollins, CMO at SetSail, the panel includes:
- Jennifer Chase, CMO and Executive Vice President of SAS
- Greg Hedgepeth, CEO/CMO at Substantial Media, LLC and Director of Marketing and Communications at NC State
- Jennifer Downes, marketing director, global e-commerce at Lenovo
- Julie Bryce, Fractional CMO at JulieBryce.com
- Linh Calhoun, Marketing Director at Replacements, Ltd
Event attendees learn how these Triangle marketing leaders are adopting AI within their organizations and how it is being used for marketing initiatives.
