Businesses are increasingly turning to technology to gain a competitive advantage.
This is what Jean-Marie Barnard, customer champion at Forte Supply Chain Solutions, says.
It focuses on data visibility and analysis. She says businesses are leveraging advanced tools to better understand their operations and market trends.
“Businesses are increasingly adopting technology not only to get ahead, but also simply to level the playing field, ensuring that even small players can compete effectively. »
Barnard says the growing emphasis on flexibility allows businesses to respond quickly to changing demands and unforeseen challenges.
“We are also seeing increased use of simulated logistics environments to improve readiness.
“This assists and guides “what if” scenarios, allowing businesses to prepare for the unexpected. »
She says artificial intelligence (AI) remains a trend that will continue to advance and become more prevalent in the logistics sector.
Examples of AI in use include installing driving cameras to monitor behavior and using route optimization algorithms.
- Read the full article in our Freight Features edition at “Technology”.
